Monday, August 5, 2013

SEO Articles After Google Panda Updates

As an obedient online marketing student, you've been creating content for your websites, trying to please the teacher, ie, Google. However after the recent updates, it seems that pleasing the teacher got a little tougher!

Google Panda Update & SEO Articles

In Feb 2011, Google came up with the Google Panda update with the intention to improve the search result quality. As a result many sites with a lot of ads and low quality content started to fade off. They were replaced with quality content based sites, social networking sites, news sites etc. In this way Google gave an indication that SEO content writing techniques used previously which included keyword stuffing, spinning etc were out of the window. If you wanted to achieve good SERPs, you have to create SEO articles that are meaningful and need not be too "sales-y". You can hire internet marketing experts who is having well professional experience in search engine optimization to write good and well rich SEO article title.


So, what do you do to create effective articles that will please the search engines?

Content Based on Keyword Group

To begin with forget about single keyword based content creation. Now, you need to focus on a group of related keywords. Since you cannot have SEO articles about a single keyword that is highlighted everywhere, you also need to work with the synonyms and other related keywords.

Write for Your Readers

Make the writing style more natural and less forced. This implies that you need to write for the readers and not the search engines. When you keep the readers in mind while creating the content, you are bound to get a reaction from the readers which would mean better visibility for your articles and also greater sharing. Such activities can help your content get visibility and achieve higher SERPs.

Avoid Excessive Links

When you want to link a certain article to another page on your website, you are bound to place anchor text links in various parts of the article. This is definitely a good activity but do not overdo it. Excessive linking just to try and enhance SEO will do no good.

Maintain the Length of Your Content

A lot of websites have multiple short pages created with content of anything between 150-300 words but that will not help any longer. Google has realized that a lot of webmasters used this technique to create multiple SEO articles and keyword based pages in order to try and work their way up the Google SERPs. In order to counter this, Google now gives more credit to content that is at least 400-500 words in length and can have sufficient information to keep the readers engaged.

You can easily follow the steps given above and see the difference in your SERPs. Most of these techniques are basic fundamentals for good SEO content writing that should have been followed even beforethe Google Panda update but if they were not, now is the time to do so!

Jai Bhujwala is an online marketing expert, SEO guru, social media coach and a serial entrepreneur. Among his successful ventures, Pardhi Media Marketing has developed into a leading SEO USA and SEO Content company also catering to various other verticals of online marketing. The company also provides quality SEO Articles to help client enhance their visibility and search engine ranks.

Monday, July 15, 2013

Basic Facts About SEO and SEO Articles

A lot of people, especially business owners who wanted to shift their business online, even people who want to work as online freelancers wanted to know what it is all about.

This is because the modern battle ground for establishing your business can be found on line or in the internet. This is where people are coming in, this is where businesses want to make their mark. For people looking for work, this is also where you can find lots of opportunities.

And this is where search engine optimisation comes in. It is basically one of the things that an online business needs, and one of the things that an online freelancer can provide.

First of all, search engine optimization is all about making your website more visible to search engines, more importantly, to people so that you will be able to increase your website's traffic. Potentially, you will be able to increase your sales as well when there is increase in site visitors.

What are some of the things that you can do and how can an online business benefit from it? One of the things that can help you initiate your campaign is through writing and marketing article. The benefit online businesses can have from these articles is by being able to rank better in search engines because of the links that the articles carry.

Next, search engines such as Google, Yahoo, Bing will provide a list of websites after you have typed in a keyword. The websites listed at the shaded top have more or less paid a lot of money to be there.

And this is so because people usually click on the topmost websites, and because people usually disregard all other websites and do business with the ones which are on top.

One of the ways for websites to reach the top positions is to get relevant backlinks and one of the best ways to get relevant backlinks is through article writing and submission to article directories like EzineArticles. Know more about how to create backlinks through consulting search engine optimisation companies.

SEO articles and writers need to be concerned with keywords such as search engine optimisation and SEO services. Keywords have to be researched properly and keywords must have lesser competition.

They need to be closely related to your product and service and they need to have a high search rate each day by internet users in your country or in other countries as well.

Lastly, articles needs to have the right keywords and search engine optimisation writers need to know how to fully take advantage of keywords and utilize anchor texts which are hyperlinked to their business website or pages with relevant contents.

Next, the article needs to be utilised properly through article submission or through blogs or as content for the website itself for search optimisation purposes.

The search engines will then assess the relevance of your site and will rank your site accordingly. It will take into account the keywords you have utilised, the content you have place in your site as well as the backlinks that your site has garnered.

Basically, this is how search engine optimization works. This is also how writers can offer their services to website owners so that they can earn money.

Though this article seems to simplify everything and explains the basics, there are other ways to maximize SEO for your site. If you want your website to stay on top of the search engine results page and get more traffic and sales, you can look online and get hassle-free search optimisation services today.



Friday, September 9, 2011

Ethical Search Engine Optimization

Search Engine Optimization (SEO) is fundamentally the process of improving the visibility of a web site in the internet. As such, if you wish for your web site to be observable to visitors, you should seek for an affordable SEO Company. The optimization tactic considers how search spiders work and what audience usually and what keywords they use. The major intention of Search optimization is making web sites visible in search sites through the natural or organic way.

Ethical search engine optimization or natural search engine optimization is a word used in describing unpaid, algorithm-driven results of any meticulous engine. In other words, organic SEO uses ethical strategies in achieving rankings in SERPs. While there are two categories with which search optimization service providers or companies may fall to, and these are the 'White Hat SEO' and the 'Black Hat SEO', organic SEO would never fall under the 'Black Hat' category.

Organic search engine optimization or natural search engine optimization is a highly expert and complex practice which can literally say the success or failure of an online business. Since major search engines like Google, Yahoo and Bing are often modify their algorithms, organic SEO is not very easy at all. When search engine bots modify their algorithms, factors that give power your web site to appear in front of potential clients are significantly changed as well. Thus, in order to survive up with these algorithm changes, SEO tactics and strategies must be engaged.

It is always right to use organic search engine optimization since search engines nowadays have become extremely superior that they can easily determine if a web site is trying to control their search indexes. Thus it is experiential to use search engine optimization practices that are done in a way that appear natural.

Karthikeyan SEO Consultant who is one of the reputable seo expert who offer search engine optimization services with only effective ethical method of SEO strategies. Addition services like Keyword Analysis, Meta tag optimization, Content optimization, Link building and SEO Analytic report are offering with affordable price.